A new Häagen-Dazs ice cream parlor has opened in the Simi Valley Town Center.

The store is open during regular mall hours.

The store invites community groups to inquire about its new "Super Scoop Program," where leaders of organizations can volunteer time scooping ice cream for patrons in exchange for a 25 percent donation back to the involved organization.

Häagen-Dazs is in location No. 735 and can be reached at (805) 527-8523.